Live website copywriting programme for business owners
Sculpt: The 8-week programme taking your web copy from ‘meh’ to ‘hell yeah!
Master the art of conversion-focused website copy that attracts and converts the right clients.
The first Sculpt cohort starts w/c 13th of January, 2025.
Join the waitlist to stay in the loop and get behind-the-scenes information.
Does this sound familiar?
You’re amazing at what you do, but your website isn’t showcasing your brilliance or converting visitors into loyal clients.
You’ve tried tweaking your copy, but it still falls flat.
That’s because great copy isn’t just words on a page. It’s a strategic, conversion-focused art form that turns visitors into paying customers.
In this programme, you’ll learn how to craft copy that sells and reflects your brand perfectly…
Introducing Sculpt – an 8-week live website copywriting programme
Hey, I’m Meghan Downs, and I turn ‘meh’ copy into words that wow – because I believe you deserve to be heard and chosen by your ideal clients.
As an experienced website copywriter, I’ve worked with countless entrepreneurs, creatives, and consultants who were doing okay but wanted to thrive. Through my copy, they’ve been able to communicate their value clearly, stand out in competitive markets, and transform their business.
Now, I’m taking all my knowledge and packaging it up for you in a guided 8-week group programme for small business owners. Have my copywriting expertise at your fingertips, so you can:
Attract more of the right potential clients
Highlight what makes you different (your USP)
Pre-qualify leads and start acing sales calls
Finally feel excited about marketing yourself
Showcase your personality (quirks and all)
Get found on Google by warm leads
Start taking control of your success
Become in demand (not invisible)
By the end, you’ll be able to write high-converting website copy that sounds like you and delivers results.
Here’s what people have said about previous training…
“A great interactive session. I enjoyed the offer of my website review. Gave great insights and a fresh perspective.”
“One of the best training sessions I have been to.
Lots of practical tips and tools meaning it can be put to use immediately.”
“The website course with Meghan was very engaging, providing valuable information in a well organised manner. It was a good insight into all aspects of producing a good website and a good experience.”
What’s included?
The Sculpt live website copywriting programme covers:
Structuring your website for maximum impact
Storytelling to showcase your voice and personality
Crafting an ‘About’ page that converts
Writing irresistible service pages that sell
Mastering your home page for a killer first impression
Leveraging customer interviews and testimonials
On-page SEO best practices to boost visibility
Creating effective calls-to-action
Editing copy like a boss
The programme is set up so you can’t fail
Because I want you to get amazing results, you get access to all of this…
Weekly group mastermind and Q&A calls on Zoom
Each week, get expert masterclasses and an opportunity to receive feedback in real-time, so you’re never stuck or unsure of the next steps. Learn from others and apply those insights to your copy.
Unlimited ongoing support via Telegram chats
Receive guidance and support whenever you need it. Your questions won’t go unanswered (during work hours, anyway), and you’ll have access to a community of like-minded business owners throughout.
Weekly personalised feedback on copy tasks via Loom
Submit a copy task each week and have your work reviewed by a pro! I’ll personally guide you on how to refine and polish your copy, so it shines.
Regular co-working sessions
Dedicated time on Zoom as a group to focus on completing your copy tasks. There will be a 2-hour co-working session once every two weeks (at least – I’ll add more if there’s a demand).
Lifetime access to all resources
Get access to proven frameworks, workbooks, and templates – never start from scratch or stare at a blank screen. Even after the programme ends, you’ll have everything you need to create copy that converts and you can refine your copy as your business grows.
Spots are strictly limited to 10 spaces
To keep the group nice and cosy, so you get as much attention as you deserve.
Join us w/c 13th of January 2025 to finally get website messaging that does your skills and expertise justice.
Imagine how it will feel when your ideal clients land on your site and think, “Yes! This is exactly what I’ve been looking for.”
If you’re nervous about committing, know this: whether you’re just starting to build your web presence or looking to revamp an established site, this programme is for you.
You’ll get personalised support to reflect your unique needs and desired transformation, and I’ll personally do everything I can to support you so you reach your goals.
Your investment for Sculpt
Access this 8-week live group programme for everything you need to write high-converting web copy that sounds like you and gets results.
Make 3 equal payments
(£995) £750
This never-to-be-repeated introductory price is ridiculous value for what you get!
£250 x 3
Secure your spot today with a £250 deposit, then pay 2 monthly instalments of £250.
Who is the Sculpt programme perfect for?
I’m a copywriter who ‘gets’ creatives, coaches, designers, and dreamers. So, whatever you call yourself, if you do something a bit ‘different’ and want to start finally leaning into it, I’m your gal.
I’ve worked with artists, strategists, marketers, entrepreneurs, designers, and coaches of all shapes and sizes. Not forgetting multi-passionate people who are hard to define, with their ever-changing source of inspiration…
Sculpt is a great fit if…
You want to improve your web copy and grow your business
You can dedicate some time each week for 8 weeks
You are open to learning new skills
But this isn’t for you if…
You have no ambition to get more ideal customers
You don’t have any time to dedicate to the programme
You would really prefer to just pay someone to do it for you – in that case, check out my done-for-you website copywriting service here
Let’s recap…
That’s right – you get all of this when you sign up for Sculpt.
Weekly masterminds
Unlimited Telegram support
Co-working sessions
Personalised feedback
Copy templates
Workbooks
Inspirational resources
Website copy that commands the right attention and converts is only a few steps away.
Sculpt website copywriting programme FAQs
The most common questions I get about this live group programme, answered…
When do we get started?
The 8-week programme starts on Monday the 13th of January. The live call times will be released nearer the time.
How much time do I need to dedicate each week?
You’ll need to set aside on average 2–3 hours a week to attend calls, review materials, and work on your copy. You can spend more time on some weeks than others, so don’t worry if your schedule already has a couple of busy weeks. All calls will be recorded, and you can catch up whenever you need to.
Can I join if I’m not confident in my writing skills?
Absolutely! Sculpt is designed to help you, no matter your skill level. I don’t expect you to be the next Hemingway.
What if I haven't got a website yet?
Sculpt is designed to give you fundamental website copywriting skills, so whether you have an existing website or start from scratch doesn’t matter. Bear in mind you’ll need to allocate more time to writing if you’re starting from the beginning!
What if I can’t make the live calls?
Don’t worry! All sessions will be recorded and available for replay. I’ll also do a poll to find out the best times for the majority of the group.
How do I pay?
Secure your space with a £250 deposit, then pay £250 on 01/11/2024 and £250 on 01/12/2024. Pay the first instalment to secure your seat.
What are the dates?
The programme dates are as follows: 13/01/2025 – 06/03/2025
During this period, you’ll have access to all the Sculpt features, including unlimited communication with me via Telegram.
What happens after the 8 weeks?
If you want additional support after the 8-week period, you get access to Trim – an editing package available only for Sculpt members.
This gives you more editing and feedback time after Sculpt finishes, so you can tackle any other messaging with my support.
Still got questions? Contact me if there’s something else you need to know.
Ready to sculpt new copy that actually does your business justice?
Sign up now to secure your space on this Sculpt cohort, starting 13/01/2025.